British Muay Thai icon Liam Harrison is already making plans for when he eventually retires from combat sports. Harrison, 38, has established himself as one of the world’s most exciting strikers throughout the 20 years of competing on the biggest Muay Thai platforms.
However, the ‘Hitman’ knows he can’t fight forever. That’s why the former ONE Bantamweight Muay Thai World Title Challenger is making his post-retirement plans. In a recent interview Liam Harrison revealed that creating his own promotion, ‘Hitman Fight League’ will be a way for him to stay in the industry once he’s no longer able to throw hands himself.
So hopefully I can take all this on board and I can give it back to the fighters a little bit and we can make some opportunities for them and we can get some really good fights going on for the crowds as well and we can give a little bit back to the crowds a little bit back to the fighters and it'll give me something to do to stop me from losing my mind when I can't fight anymore, so yeah it'll be everyone's win really.
Preview of last event
We have a huge amount of sponsorship opportunities with the Hitman Fight League! Our Promoters Liam Harrison & Andy Howson have a massive following on social media and are some of the leading names in Muay Thai in the UK and Worldwide!
Reach a larger audience with brand messaging via promotional collateral produced for each and every Hitman Fight League around the world.
This sport is hot and everyone is reading about it via sports and lifestyle publications, online websites and articles, and social media outlets.
Broadcast Live & Highlights
We are a Premier Muay Thai and Kick Boxing Promotion based in the UK. The promotion is co-owned by Liam Harrison, the most successful Muay Thai Fighter the UK has ever produced, a clear legend of the sport.
With a lot of promotion and social media, which will grow numbers for viewers, as well as tickets and merchandising.
On 8th March 2025 Liam Harrison himself will be Headlining our first event of the year challenging for the WBC Diamond Belt. As a treat we have Damian Alamos featuring on the fightcard.
Opportunities
- 4 HOURS - Of Footage available from every event.
- 2 HOURS - Live Content.
- 2 HOURS - Pre-recorded Content.
- BACK CATALOGUE - All Back Catalogue Available.
- DOCUMENTARY - Liam Harrison Retirement Documentary.
Hosted by Chris Hoekstra
We are trying to do things slightly different with a panel of experts presenting the show, including Liam Harrison himself as well as leading experts within the sport. The panel will be hosted by Chris Hoekstra.
Chris has trained for many years in MMA, Muay Thai, Boxing, Catch Wrestling and Brazilian Jiu Jitsu – martial arts are one of his life passions. His broadcast resume includes television appearances in more than 160 countries, while also being featured on a number of leading internet mediums.
He has called Boxing, Muay Thai, Brazilian Jiu Jitsu, Kickboxing, and MMA at the highest levels. What sets Chris apart is his in-depth knowledge of martial arts combined with a versatility to work in different roles. He is experienced in delivering fluid, intelligent, and engaging commentary.
In everything I do, I endeavor to be a thoughtful professional seeking to make a profound impact in the world. Dedication, motivation, leadership, and teamwork are my values. I strive to consistently deliver a creative and personalized high quality approach to my work.
- LONDON - 12th April, 28th June & 4th October 2025
- MANCHESTER - 8th March & 20th September 2025
- LEEDS - 26th July 2025
Behind the Scenes
Sponsorship
At Gym King our foundation is built on continuous development and a resilient mindset, inspiring individuals to believe in themselves both inside and outside of the gym.
“At Gym King we are a community of like minded individuals. Striving for excellence, we push boundaries and support each other to succeed. We are resilient in our pursuit and keep moving forward, celebrating the wins along the way.”
Jay Parker
Founder
Liam Harrison on Joe Rogan
Joe Rogan, Vinny Shoreman, and Liam Harrison on why Muay Thai & Kickboxing isn’t more popular. ” TheyShould Be On Fox!”
The Road To ONE
Hitman Fight League and ONE Championship have joined forces to create an unprecedented opportunity for athletes around Europe to showcase their skills on a global stage.
‘Hitman Fight League x Road to ONE’ will feature two 4-man tournaments, fought under Global Rules Muay Thai in 4oz gloves. Not only will the athletes compete for a share of the £5,000 cash prize but they will also guarantee themselves a place on ONE Friday fights at the mecca of Muay Thai, Lumpinee Stadium. To sweeten the victory, ONE Championship will cover flights and accommodation for both the athlete and their coach.
In an extraordinary collaboration, Hitman Fight League have become ONE’s official partner for scouting and recruiting the best talent Europe has to offer. This is not just an event; it’s a life-changing opportunity for athletes who dream of achieving greatness in the world of Muay Thai.
This partnership serves as a gateway to international recognition and success, providing European athletes with a platform to showcase their skills and earn the respect of the global Muay Thai community.
Sponsorship
The most prolific brand name in today’s global Muay Thai landscape. From a complete range of products to international fight events and an unceasing drive in promoting the sport, YOKKAO’s 360-degree operations are unprecedented in the history of Muay Thai.
Podcast
Professional Muay Thai fighter, coach and 8 time World Champion Liam Harrison sits down with special guests to discuss various subjects and all other aspects of life.
Mind Coach
We all have a past but we can create the future we want! The powerful techniques I’m sharing with you can change your unconscious mind and help you program yourself for success. You’ll learn how to respect yourself, change your perspectives and see all round benefits in any type of competition or in life in general. You control you and everything else is outside of your control. Stop holding yourself back and take control of your future. Vinny Shoreman has been featured multiple times on the Joe Rogan Experience Podcast, even hypnotising Joe himself. Vinny continues to be a regular guest on the show, talking about the benefits of mind coaching and hypnosis for fighters.
The world’s best, One of London’s most sought-after event spaces The O2 is the world’s most popular music and entertainment venue. They have hosted the biggest names in music, film and sport, right in the heart of London. With standing capacity of up to 1800 and seated capacity of up to 2800, Indigo at The O2 is also the perfect London venue to host fight nights. For an added element of luxury. We can also cater for our VIP Private with a private lounge for 350 people standing. A footfall of over 9 million a year, plus strong relationships with our global sponsors and ticketing agent sets the O2 apart from other venues. With vast in-house AV and technical capabilities build-in stage, indigo at The O2 is set up to create a stylish and seamless backdrop for our event.
Bowlers Exhibition Centre Arena (B.E.C Arena) Situated Just 2 minutes from Junction 9 on the M60 and the same distance from the Trafford centre the centre is ideally positioned and is easily accessible for visitors traveling locally and nationally. Just three miles from Manchester city centre they also have our own car park with on-site parking. B.E.C Arena is the perfect venue for hosting a variety of events from exhibitions and conferences to product launches, sporting events, markets, live music and company training days. The extensive range of exhibition halls and suites combined with perfect location the B.E.C Arena is a highly attractive venue for event organisers. B.E.C Arena has the experience and expertise to take care of all details concerning live music and sporting events. They under the pressure involved in hosting such an events, and provide additional services in order to make sure that everything goes exactly as planned. The Main Trafford Arena has been transformed to host music and sporting events alike. The flexible design allows for a pillar-free open floor area of 2,960m2. The venue has played host to many events and is able to host numbers ranging from 300 up to 4,500.
We have Liam Harrison himself fighting on the event in March and then hopefully his retirement fight against Saenchai another legend of the sport also known as the GOAT of Muay Thai, this is something that would bring massive interest.
Also we are very keen to fully utilise Liam to his full potential in the future, with documentaries following his fight camps, televised seminars, teaching platforms, etc. these are just a few possible ideas.
- Live Panels
- Pundits
- Weigh-in show
- Special Guests
- Breakdowns & Analysis
- Betting Odds
